Tessitura Version 16: A Paradigm Shift for Arts Marketers and Ticketing Professionals
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We just completed our first client upgrade to Tessitura Version 16. The transition was no small feat that included a lot of planning,...


Mistica Maldonado
- Oct 9
- 11 min
Plan Your First Digital Marketing Campaign: Roadmap to a Successful Launch
Advice on how to plan your first digital campaign.
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Mistica Maldonado
- Sep 8
- 2 min
Our Favorite Arts Social Media Accounts
Creating a strong social media presence for an arts and culture organization involves a combination of strategic planning & engaging...
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Nicole Wetzell
- Sep 4, 2022
- 5 min
Three Tessitura Conference Takeaways
What we learned about version 16, audience development, and managing talent at the Tessitura Conference.
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Mistica Maldonado
- Jul 27, 2022
- 3 min
Six Arts and Culture Websites We Love Right Now
Your website is your first impression to future prospects, so your web design matters.
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Mistica Maldonado
- Jul 8, 2022
- 2 min
The Latest Instagram Updates Arts Organizations Need to Know
For many arts and culture organizations, a presence on an image-sharing platform is a must.
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Mistica Maldonado
- May 19, 2022
- 3 min
Accessibility Tips For Inclusive Design in Digital Spaces
General WCAG21 standards to consider when you're planning your next web redesign or digital project*.
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Nicole Wetzell
- Apr 29, 2021
- 2 min
NEW Talk (Ep 6): Jay Pastucha: Theater During COVID-19
Jay Pastucha is the Executive Director at Oil Lamp Theater, who discuses adapting during the pandemic.
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Nicole Wetzell
- Apr 22, 2021
- 1 min
NEW Marketing Solutions Certified by Activity Stream
NEW Consulting is certified by Activity Stream, which provides real-time insights into how people are interacting with your venue.
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Nicole Wetzell
- Mar 1, 2021
- 3 min
Marketing & Audience Development Reopening Resources for Arts Organizations
A page of resources dedicated to marketing and rebuilding audiences post-pandemic and beyond.
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Nicole Wetzell
- Sep 26, 2020
- 3 min
10 Patron Insights During COVID-19 from Culture Track
Read about 10 compelling insights from a marketing aspect from patrons about arts and culture during COVID-19. Study by Culture Track.
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Nicole Wetzell
- Sep 11, 2020
- 1 min
NEW Talk (Ep 1): Brett Batterson on Reopening The Orpheum
Brett Batterson discusses how he and his team reopened the Orpheum Theatre as a socially-distanced golf course during COVID-19.
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