Four Onboarding Mistakes to Avoid and Tips for Standing Out for Law Firms
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As a lawyer or attorney, you know that delivering positive case outcomes along with top-notch legal services to your clients is crucial...

Mistica Maldonado
- Jun 21
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The era of personalization in marketing
The era of personalization in marketing refers to the shift toward tailoring marketing efforts to meet consumers' individual needs.
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Mistica Maldonado
- Feb 9
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Spring Predictions for Customer Service and Support
Take advantage of the latest customer support and service trends this spring.
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Mistica Maldonado
- Jan 5
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Managing Client Expectations for Better Reviews and More Referrals
Managing client expectations is the first step towards building a great relationship.
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Mistica Maldonado
- Dec 22, 2022
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Marketing Trends You Need to Know
Consumer attitudes and preferences are rapidly changing; 2023 might see markets focusing on how to incorporate data to find and engage targe
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Mistica Maldonado
- Dec 3, 2022
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Your Guide to Client Onboarding and Best Practices
A successful onboarding process provides new clients with the tools and resources they need for success.
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Mistica Maldonado
- Jul 27, 2022
- 3 min
Six Arts and Culture Websites We Love Right Now
Your website is your first impression to future prospects, so your web design matters.
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Mistica Maldonado
- May 19, 2022
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Accessibility Tips For Inclusive Design in Digital Spaces
General WCAG21 standards to consider when you're planning your next web redesign or digital project*.
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Mistica Maldonado
- Feb 22, 2022
- 2 min
4 Customer Experience Trends of 2022
A remarkable customer experience is critical to sustained growth. Read some of the latest customer experience trends.
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Nicole Wetzell
- Oct 10, 2021
- 1 min
Customer Service Tips in 60 Seconds
Watch how to take your customer service to the next level in 60 seconds with some easy-to-implement tips.
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Nicole Wetzell
- Jul 13, 2021
- 2 min
Customer Service vs Experience
Why you need to learn the difference and include both in your marketing and engagement strategies.
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Nicole Wetzell
- Apr 26, 2021
- 3 min
6 Marketing & Customer Service KPIs To Watch
Read about six marketing and customer service KPIs that you can use to measure how well your marketing strategies are performing.
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Nicole Wetzell
- Mar 31, 2021
- 3 min
5 Ways to Delight People During Every Step of Their Experience With Your Brand
The best marketing is a customer who tells people about you. Read more for ways to delight during each step of their experience with you.
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Nicole Wetzell
- Oct 14, 2020
- 1 min
NEW Talk (Ep 2) Monica Bright & Yoga Online
Monica Bright, the owner of Enhanced Body, discusses how she built an entire online studio this spring — just a few weeks into the pandemic.
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Nicole Wetzell
- Sep 26, 2020
- 3 min
10 Patron Insights During COVID-19 from Culture Track
Read about 10 compelling insights from a marketing aspect from patrons about arts and culture during COVID-19. Study by Culture Track.
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Nicole Wetzell
- Aug 21, 2020
- 2 min
Two Marketing & Customer Service Updates that Take 20 Minutes
Marketing and customer service tips during COVID-19 that take 10-20 minutes.
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Nicole Wetzell
- Jul 16, 2020
- 2 min
Welcome to NEW Ideas
Why NEW? They're my initials, and I like to think I come up with new ideas or twist on existing ideas – especially when it comes to...
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