Close-up of a smartphone screen showing a folder labeled 'Social Media' with apps Facebook, Messenger, Instagram, WhatsApp, and X.

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A STUDY ON CHICAGO’S ARTS & CULTURE ORGANIZATIONS

We gathered and collated 810 Facebook and Instagram posts from 27 arts and culture organizations in Chicagoland.

Using ChatGPT, we explored patterns that lead to high engagement rates.

SOCIAL MEDIA SCORECARD

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Cover page of a social media scorecard report featuring a cityscape with tall buildings and Cloud Gate sculpture in Chicago, with branding and text for a 2024 study on arts and culture organizations.

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Cover page of a report titled 'Social Media Scorecard Part 2', a 2024 study on Chicago's arts and culture organizations, featuring a cityscape with tall buildings and a reflective sculpture.

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